{"id":18152,"date":"2015-03-04T09:55:45","date_gmt":"2015-03-04T08:55:45","guid":{"rendered":"\/asa-angel-voss-3\/"},"modified":"2024-11-04T14:49:37","modified_gmt":"2024-11-04T13:49:37","slug":"deeper-understanding-of-customer-needs-in-b2b-ensures-short-development-cycles-and-fast-roll-out-by-the-sales-organisation","status":"publish","type":"post","link":"https:\/\/www.anchormc.se\/en\/deeper-understanding-of-customer-needs-in-b2b-ensures-short-development-cycles-and-fast-roll-out-by-the-sales-organisation\/","title":{"rendered":"Deeper understanding of customer needs in B2B ensures short development cycles and fast roll-out by the sales organisation"},"content":{"rendered":"<p>Genom att identifiera och fokusera p\u00e5 l\u00f6nsamma kundsegment, kan man utveckla produkter och tj\u00e4nster som p\u00e5 ett sofistikerat s\u00e4tt utg\u00e5r ifr\u00e5n kundernas behov. Samtidigt som man anpassar priss\u00e4ttning, kanalval, marknadsf\u00f6ring och s\u00e4ljst\u00f6d f\u00f6r ett skarpare erbjudande med h\u00f6g penetration i m\u00e5lgruppen.<\/p>\n<p>Artikeln beskriver att det \u00e4r vanligt att analysverktyg f\u00f6r kundsegmentering anv\u00e4nds inom vinstdrivande bolag. Detta st\u00e4mmer f\u00f6rvisso, men jag skulle vilja s\u00e4ga att man d\u00e5 framf\u00f6rallt syftar p\u00e5 bolag p\u00e5 konsumentmarknaden. Min erfarenhet \u00e4r att det fortfarande finns potential n\u00e4r det g\u00e4ller att b\u00e4ttre f\u00f6rst\u00e5 kundbehov inom B2B, och utifr\u00e5n dessa skapa konkurrenskraftiga l\u00f6sningar d\u00e4r produkter, tj\u00e4nster och service integreras p\u00e5 ett s\u00e4tt som uppfyller behovet f\u00f6r ett specifikt kundsegment. Vinnarna fram\u00f6ver kommer bli de bolag som lyckas skapa samsyn och \u00f6verblick kring kundbehov internt i organisationen. Detta ger snabbhet i utveckling av nya aff\u00e4rsmodeller och innovativa erbjudanden, kort time-to-market och tryck i f\u00f6rs\u00e4ljningen.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Genom att identifiera och fokusera p\u00e5 l\u00f6nsamma kundsegment, kan man utveckla produkter och tj\u00e4nster som p\u00e5 ett sofistikerat s\u00e4tt utg\u00e5r ifr\u00e5n kundernas behov. Samtidigt som man anpassar priss\u00e4ttning, kanalval, marknadsf\u00f6ring och s\u00e4ljst\u00f6d f\u00f6r ett skarpare erbjudande med h\u00f6g penetration i m\u00e5lgruppen. Artikeln beskriver att det \u00e4r vanligt att analysverktyg f\u00f6r kundsegmentering anv\u00e4nds inom vinstdrivande bolag. [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false},"categories":[11,54],"tags":[],"class_list":["post-18152","post","type-post","status-publish","hentry","category-articles-en","category-business-development"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.5 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Deeper understanding of customer needs in B2B ensures short development cycles and fast roll-out by the sales organisation | Anchor Management Consulting<\/title>\n<meta name=\"description\" content=\"Genom att identifiera och fokusera p\u00e5 l\u00f6nsamma kundsegment, kan man utveckla produkter och tj\u00e4nster som p\u00e5 ett sofistikerat s\u00e4tt utg\u00e5r ifr\u00e5n kundernas\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.anchormc.se\/en\/deeper-understanding-of-customer-needs-in-b2b-ensures-short-development-cycles-and-fast-roll-out-by-the-sales-organisation\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Deeper understanding of customer needs in B2B ensures short development cycles and fast roll-out by the sales organisation\" \/>\n<meta property=\"og:description\" content=\"Genom att identifiera och fokusera p\u00e5 l\u00f6nsamma kundsegment, kan man utveckla produkter och tj\u00e4nster som p\u00e5 ett sofistikerat s\u00e4tt utg\u00e5r ifr\u00e5n kundernas\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.anchormc.se\/en\/deeper-understanding-of-customer-needs-in-b2b-ensures-short-development-cycles-and-fast-roll-out-by-the-sales-organisation\/\" \/>\n<meta property=\"og:site_name\" content=\"Anchor Management Consulting\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/anchormc.se\/\" \/>\n<meta property=\"article:published_time\" content=\"2015-03-04T08:55:45+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-11-04T13:49:37+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.anchormc.se\/wp-content\/uploads\/Anchor-gruppbild-2023.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"720\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Claes \u00d6stman\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Claes \u00d6stman\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.anchormc.se\\\/en\\\/deeper-understanding-of-customer-needs-in-b2b-ensures-short-development-cycles-and-fast-roll-out-by-the-sales-organisation\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.anchormc.se\\\/en\\\/deeper-understanding-of-customer-needs-in-b2b-ensures-short-development-cycles-and-fast-roll-out-by-the-sales-organisation\\\/\"},\"author\":{\"name\":\"Claes \u00d6stman\",\"@id\":\"https:\\\/\\\/www.anchormc.se\\\/#\\\/schema\\\/person\\\/ed45a17e4befd3c1ff046df4d0042bc9\"},\"headline\":\"Deeper understanding of customer needs in B2B ensures short development cycles and fast roll-out by the sales organisation\",\"datePublished\":\"2015-03-04T08:55:45+00:00\",\"dateModified\":\"2024-11-04T13:49:37+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.anchormc.se\\\/en\\\/deeper-understanding-of-customer-needs-in-b2b-ensures-short-development-cycles-and-fast-roll-out-by-the-sales-organisation\\\/\"},\"wordCount\":197,\"publisher\":{\"@id\":\"https:\\\/\\\/www.anchormc.se\\\/#organization\"},\"articleSection\":[\"Articles\",\"Business development\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.anchormc.se\\\/en\\\/deeper-understanding-of-customer-needs-in-b2b-ensures-short-development-cycles-and-fast-roll-out-by-the-sales-organisation\\\/\",\"url\":\"https:\\\/\\\/www.anchormc.se\\\/en\\\/deeper-understanding-of-customer-needs-in-b2b-ensures-short-development-cycles-and-fast-roll-out-by-the-sales-organisation\\\/\",\"name\":\"Deeper understanding of customer needs in B2B ensures short development cycles and fast roll-out by the sales organisation | Anchor Management Consulting\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.anchormc.se\\\/#website\"},\"datePublished\":\"2015-03-04T08:55:45+00:00\",\"dateModified\":\"2024-11-04T13:49:37+00:00\",\"description\":\"Genom att identifiera och fokusera p\u00e5 l\u00f6nsamma kundsegment, kan man utveckla produkter och tj\u00e4nster som p\u00e5 ett sofistikerat s\u00e4tt utg\u00e5r ifr\u00e5n kundernas\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.anchormc.se\\\/en\\\/deeper-understanding-of-customer-needs-in-b2b-ensures-short-development-cycles-and-fast-roll-out-by-the-sales-organisation\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.anchormc.se\\\/en\\\/deeper-understanding-of-customer-needs-in-b2b-ensures-short-development-cycles-and-fast-roll-out-by-the-sales-organisation\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.anchormc.se\\\/en\\\/deeper-understanding-of-customer-needs-in-b2b-ensures-short-development-cycles-and-fast-roll-out-by-the-sales-organisation\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Hem\",\"item\":\"https:\\\/\\\/www.anchormc.se\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Deeper understanding of customer needs in B2B ensures short development cycles and fast roll-out by the sales organisation\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.anchormc.se\\\/#website\",\"url\":\"https:\\\/\\\/www.anchormc.se\\\/\",\"name\":\"Anchor Management Consulting\",\"description\":\"Vi hj\u00e4lper f\u00f6retag att bli framg\u00e5ngsrika\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.anchormc.se\\\/#organization\"},\"alternateName\":\"Anchor\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.anchormc.se\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.anchormc.se\\\/#organization\",\"name\":\"Anchor Management Consulting\",\"alternateName\":\"Anchor\",\"url\":\"https:\\\/\\\/www.anchormc.se\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.anchormc.se\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.anchormc.se\\\/wp-content\\\/uploads\\\/anchor_mark_red_495.jpg\",\"contentUrl\":\"https:\\\/\\\/www.anchormc.se\\\/wp-content\\\/uploads\\\/anchor_mark_red_495.jpg\",\"width\":495,\"height\":498,\"caption\":\"Anchor Management Consulting\"},\"image\":{\"@id\":\"https:\\\/\\\/www.anchormc.se\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/anchormc.se\\\/\",\"https:\\\/\\\/www.instagram.com\\\/anchor_mc\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/anchormc\\\/\"],\"description\":\"V\u00e5r aff\u00e4rsid\u00e9 \u00e4r att driva aff\u00e4rs- och verksamhetsutveckling f\u00f6r kunder som vill ligga i framkant. F\u00f6retags utmaningar \u00e4r k\u00e4rnan i v\u00e5rt erbjudande och styr utvecklingen av v\u00e5r f\u00f6rm\u00e5ga.\",\"email\":\"hello@anchormc.se\",\"telephone\":\"+46 8 698 09 00\",\"legalName\":\"Anchor Managment Consulting AB\",\"foundingDate\":\"2007-06-01\",\"numberOfEmployees\":{\"@type\":\"QuantitativeValue\",\"minValue\":\"11\",\"maxValue\":\"50\"},\"ethicsPolicy\":\"https:\\\/\\\/www.anchormc.se\\\/integritetspolicy\\\/\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.anchormc.se\\\/#\\\/schema\\\/person\\\/ed45a17e4befd3c1ff046df4d0042bc9\",\"name\":\"Claes \u00d6stman\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/bb89026d12d0b65ea98930037b1d84783f2ff9a1f39f43638d4660aa09395508?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/bb89026d12d0b65ea98930037b1d84783f2ff9a1f39f43638d4660aa09395508?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/bb89026d12d0b65ea98930037b1d84783f2ff9a1f39f43638d4660aa09395508?s=96&d=mm&r=g\",\"caption\":\"Claes \u00d6stman\"},\"description\":\"\u00bbJag drivs av lust - lusten att skapa en skillnad. Min starka sida \u00e4r att se bortom problemen, att se till orsakerna. Det \u00e4r f\u00f6rst n\u00e4r man ger sig tid att fundera p\u00e5 orsakerna som man kan l\u00f6sa problemen.\u00ab\",\"sameAs\":[\"https:\\\/\\\/www.anchormc.se\"],\"url\":\"https:\\\/\\\/www.anchormc.se\\\/en\\\/author\\\/claesostman\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Deeper understanding of customer needs in B2B ensures short development cycles and fast roll-out by the sales organisation | Anchor Management Consulting","description":"Genom att identifiera och fokusera p\u00e5 l\u00f6nsamma kundsegment, kan man utveckla produkter och tj\u00e4nster som p\u00e5 ett sofistikerat s\u00e4tt utg\u00e5r ifr\u00e5n kundernas","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.anchormc.se\/en\/deeper-understanding-of-customer-needs-in-b2b-ensures-short-development-cycles-and-fast-roll-out-by-the-sales-organisation\/","og_locale":"en_US","og_type":"article","og_title":"Deeper understanding of customer needs in B2B ensures short development cycles and fast roll-out by the sales organisation","og_description":"Genom att identifiera och fokusera p\u00e5 l\u00f6nsamma kundsegment, kan man utveckla produkter och tj\u00e4nster som p\u00e5 ett sofistikerat s\u00e4tt utg\u00e5r ifr\u00e5n kundernas","og_url":"https:\/\/www.anchormc.se\/en\/deeper-understanding-of-customer-needs-in-b2b-ensures-short-development-cycles-and-fast-roll-out-by-the-sales-organisation\/","og_site_name":"Anchor Management Consulting","article_publisher":"https:\/\/www.facebook.com\/anchormc.se\/","article_published_time":"2015-03-04T08:55:45+00:00","article_modified_time":"2024-11-04T13:49:37+00:00","og_image":[{"width":1280,"height":720,"url":"https:\/\/www.anchormc.se\/wp-content\/uploads\/Anchor-gruppbild-2023.jpeg","type":"image\/jpeg"}],"author":"Claes \u00d6stman","twitter_misc":{"Written by":"Claes \u00d6stman","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.anchormc.se\/en\/deeper-understanding-of-customer-needs-in-b2b-ensures-short-development-cycles-and-fast-roll-out-by-the-sales-organisation\/#article","isPartOf":{"@id":"https:\/\/www.anchormc.se\/en\/deeper-understanding-of-customer-needs-in-b2b-ensures-short-development-cycles-and-fast-roll-out-by-the-sales-organisation\/"},"author":{"name":"Claes \u00d6stman","@id":"https:\/\/www.anchormc.se\/#\/schema\/person\/ed45a17e4befd3c1ff046df4d0042bc9"},"headline":"Deeper understanding of customer needs in B2B ensures short development cycles and fast roll-out by the sales organisation","datePublished":"2015-03-04T08:55:45+00:00","dateModified":"2024-11-04T13:49:37+00:00","mainEntityOfPage":{"@id":"https:\/\/www.anchormc.se\/en\/deeper-understanding-of-customer-needs-in-b2b-ensures-short-development-cycles-and-fast-roll-out-by-the-sales-organisation\/"},"wordCount":197,"publisher":{"@id":"https:\/\/www.anchormc.se\/#organization"},"articleSection":["Articles","Business development"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.anchormc.se\/en\/deeper-understanding-of-customer-needs-in-b2b-ensures-short-development-cycles-and-fast-roll-out-by-the-sales-organisation\/","url":"https:\/\/www.anchormc.se\/en\/deeper-understanding-of-customer-needs-in-b2b-ensures-short-development-cycles-and-fast-roll-out-by-the-sales-organisation\/","name":"Deeper understanding of customer needs in B2B ensures short development cycles and fast roll-out by the sales organisation | Anchor Management Consulting","isPartOf":{"@id":"https:\/\/www.anchormc.se\/#website"},"datePublished":"2015-03-04T08:55:45+00:00","dateModified":"2024-11-04T13:49:37+00:00","description":"Genom att identifiera och fokusera p\u00e5 l\u00f6nsamma kundsegment, kan man utveckla produkter och tj\u00e4nster som p\u00e5 ett sofistikerat s\u00e4tt utg\u00e5r ifr\u00e5n kundernas","breadcrumb":{"@id":"https:\/\/www.anchormc.se\/en\/deeper-understanding-of-customer-needs-in-b2b-ensures-short-development-cycles-and-fast-roll-out-by-the-sales-organisation\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.anchormc.se\/en\/deeper-understanding-of-customer-needs-in-b2b-ensures-short-development-cycles-and-fast-roll-out-by-the-sales-organisation\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.anchormc.se\/en\/deeper-understanding-of-customer-needs-in-b2b-ensures-short-development-cycles-and-fast-roll-out-by-the-sales-organisation\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Hem","item":"https:\/\/www.anchormc.se\/en\/"},{"@type":"ListItem","position":2,"name":"Deeper understanding of customer needs in B2B ensures short development cycles and fast roll-out by the sales organisation"}]},{"@type":"WebSite","@id":"https:\/\/www.anchormc.se\/#website","url":"https:\/\/www.anchormc.se\/","name":"Anchor Management Consulting","description":"Vi hj\u00e4lper f\u00f6retag att bli framg\u00e5ngsrika","publisher":{"@id":"https:\/\/www.anchormc.se\/#organization"},"alternateName":"Anchor","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.anchormc.se\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.anchormc.se\/#organization","name":"Anchor Management Consulting","alternateName":"Anchor","url":"https:\/\/www.anchormc.se\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.anchormc.se\/#\/schema\/logo\/image\/","url":"https:\/\/www.anchormc.se\/wp-content\/uploads\/anchor_mark_red_495.jpg","contentUrl":"https:\/\/www.anchormc.se\/wp-content\/uploads\/anchor_mark_red_495.jpg","width":495,"height":498,"caption":"Anchor Management Consulting"},"image":{"@id":"https:\/\/www.anchormc.se\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/anchormc.se\/","https:\/\/www.instagram.com\/anchor_mc\/","https:\/\/www.linkedin.com\/company\/anchormc\/"],"description":"V\u00e5r aff\u00e4rsid\u00e9 \u00e4r att driva aff\u00e4rs- och verksamhetsutveckling f\u00f6r kunder som vill ligga i framkant. F\u00f6retags utmaningar \u00e4r k\u00e4rnan i v\u00e5rt erbjudande och styr utvecklingen av v\u00e5r f\u00f6rm\u00e5ga.","email":"hello@anchormc.se","telephone":"+46 8 698 09 00","legalName":"Anchor Managment Consulting AB","foundingDate":"2007-06-01","numberOfEmployees":{"@type":"QuantitativeValue","minValue":"11","maxValue":"50"},"ethicsPolicy":"https:\/\/www.anchormc.se\/integritetspolicy\/"},{"@type":"Person","@id":"https:\/\/www.anchormc.se\/#\/schema\/person\/ed45a17e4befd3c1ff046df4d0042bc9","name":"Claes \u00d6stman","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/bb89026d12d0b65ea98930037b1d84783f2ff9a1f39f43638d4660aa09395508?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/bb89026d12d0b65ea98930037b1d84783f2ff9a1f39f43638d4660aa09395508?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/bb89026d12d0b65ea98930037b1d84783f2ff9a1f39f43638d4660aa09395508?s=96&d=mm&r=g","caption":"Claes \u00d6stman"},"description":"\u00bbJag drivs av lust - lusten att skapa en skillnad. Min starka sida \u00e4r att se bortom problemen, att se till orsakerna. Det \u00e4r f\u00f6rst n\u00e4r man ger sig tid att fundera p\u00e5 orsakerna som man kan l\u00f6sa problemen.\u00ab","sameAs":["https:\/\/www.anchormc.se"],"url":"https:\/\/www.anchormc.se\/en\/author\/claesostman\/"}]}},"_links":{"self":[{"href":"https:\/\/www.anchormc.se\/en\/wp-json\/wp\/v2\/posts\/18152","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.anchormc.se\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.anchormc.se\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.anchormc.se\/en\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/www.anchormc.se\/en\/wp-json\/wp\/v2\/comments?post=18152"}],"version-history":[{"count":5,"href":"https:\/\/www.anchormc.se\/en\/wp-json\/wp\/v2\/posts\/18152\/revisions"}],"predecessor-version":[{"id":24596,"href":"https:\/\/www.anchormc.se\/en\/wp-json\/wp\/v2\/posts\/18152\/revisions\/24596"}],"wp:attachment":[{"href":"https:\/\/www.anchormc.se\/en\/wp-json\/wp\/v2\/media?parent=18152"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.anchormc.se\/en\/wp-json\/wp\/v2\/categories?post=18152"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.anchormc.se\/en\/wp-json\/wp\/v2\/tags?post=18152"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}